Ready to Determine the One Thing for Which You Want to Be Known?
You pick-up the phone and hear…
👉“I was referred to you. I understand you are the expert, the Go-To-Person. I believe you might be able to help me.”
As you listen your face lights up. You get off the phone. You are ecstatic. The person who called understood your focus, that one thing for which are known and the person who referred you understood your expertise. That is GREAT!
Has this ever happened to you?
I love it when a client calls to say it has happened to them. I can hear the joy in their voice and their face is glowing. They talk about how easy the conversation was and how the next steps include a discussion about a consulting opportunity.
The first step to becoming a successful “go to” consultant is having clarity as to your WHAT, for want you want to be known, and WHY, the reason for doing what you do.
Determining your focus requires self-reflecting, assessing, and evaluating you in three areas:
- Understanding who you are and what matters to you.
- Leveraging your experience, expertise, and strengthens.
- Determining what a client needs, desires, and open to paying for assistance.